Web Design For Dummies
Author(s): Lisa Lopuck
Get up to speed on the newest technologies, tools, and possibilities in web design. Have a great idea for a web site but don't know where or how to begin? "Web Design For Dummies, 3rd Edition" is an ideal starting point! Fully updated to cover the latest and the greatest in the world of web design, this fun-but-straightforward guide gets you caught up with everything you need to know to organize your ideas, create a template, start development, test to make sure everything is working properly, and launch your finished site. Packed with invaluable advice on incorporating social media aspects, linking content with social sites, and designing for mobile devices, this book will have you web designing like a pro in no time. It highlights the many significant changes in the world of web design since the previous edition, including the introduction of HTML5, new technologies for sharing media, mobile web design, and more. It zeroes in on effectively using color, text, and navigation. It reveals helpful advice for avoiding common pitfalls. It details ways to connect with social sites like Twitter and Facebook. "Web Design For Dummies, 3rd Edition" goes beyond just making a basic web site and instead encourages you to create a site that is appealing, practical, and useful.
Product Information
Lisa Lopuck is an experienced digital creative executive with over 20 years building, inspiring, and leading creative teams; managing vendors; overseeing digital department and project budgets, brand identity, packaging, and pointof-sale design; and guiding innovation and best practices for web, mobile, social media, and e-commerce projects.
Introduction 1 Part I: The Web Design Kick-Off 7 Chapter 1: So You're Designing a Website 9 Chapter 2: From Concept to Execution 19 Part II: User-Friendly Design 35 Chapter 3: Designing the Right Site for the Right Crowd 37 Chapter 4: Organizing and Navigating Web Content 59 Chapter 5: User Interface Design for the Web 77 Chapter 6: User Testing: Lab Coats Not Required 95 Part III: Designing Web Graphics 111 Chapter 7: Web Graphic Design 101 113 Chapter 8: Letter-Perfect Type Design 133 Chapter 9: Understanding Web Color, Resolution, and File Formats 151 Chapter 10: Building Your Web Comps 173 Chapter 11: Getting Inspired: Web-Design Ideas 189 Chapter 12: Presenting Your Design Masterpiece 209 Part IV: Producing the Final Website 219 Chapter 13: Building the Presentation Layer 221 Chapter 14: Platform Selection, Content Management, Analytics, and SEO 239 Chapter 15: Websites on Steroids 263 Part V: The Part of Tens 285 Chapter 16: Ten Tips for Managing Your Web-Design Business 287 Chapter 17: Ten Information and Interaction Design Tips 301 Chapter 18: Ten Things That Can Go Wrong 311 Index 321
General Fields
- :
- : John Wiley & Sons Inc
- : John Wiley & Sons Inc
- : 0.8
- : 01 March 2012
- : 229mm X 188mm X 18mm
- : United States
- : 01 July 2012
- : books
Special Fields
- : Lisa Lopuck
- : Paperback
- : 3rd Revised edition
- : 006.7
- : 352
- : col. Illustrations